Part 3: Monetizing Intangibles in Ad Tech M&A Value

July 16, 2018

Part 3: Monetizing Intangibles in Ad Tech M&A Value

In this article, we will briefly tell how to monetize intangibles. In the first two articles of this series, “Part I: Identifying Intangibles in Ad Tech M&A Value” and “Part 2: Developing Intangibles in Ad Tech M&A Value”, we specified how you, the business owner, can identify and develop your company’s most valuable intangible assets to […]

July 16, 2018

Part 2: Developing Intangibles in Ad Tech M&A Value

In this article, we will briefly explain how to develop intangibles. In our earlier article “Part 1: Identifying Intangibles in AdTech M&A Value”, we explored how you, as a business owner, can identify the intangible assets that make your company more valuable during the M&A process. After identification is complete, the next step is to […]

July 16, 2018

Part 1: Identifying Intangibles in Ad Tech M&A Value

Identifying intangibles is the first article in the series of articles about intangible assets. Part 2: Developing Intangibles in Ad Tech M&A Value > Part 3: Monetizing Intangibles in Ad Tech M&A Value > What makes your company special, unique, or valuable? As a business owner, you will be asked this question countless times when […]

July 13, 2017

M&A Insights: Use the Power of Intangibles to Maximize Your Value

M&A Insights: Use Power of Intangibles to Maximize Your Company Value M&A Insights: Two kinds of intangible assets In the world of investment banking, there are two kinds of intangible assets. The first is known as “identifiable” intangibles. These are things like patents, trademarks, copyrights, and customer relationships. In short, these are intangibles that GAAP […]